IS ONLINE MARKETING RIGHT FOR YOU?

IS ONLINE MARKETING RIGHT FOR YOU?

It can be difficult to know if online marketing will work for you because there are several complex factors involved. Specifically, the techniques you use in your Online marketing campaign as well as the execution of these techniques can determine whether online marketing will work or not for your business. In addition, the likelihood that your target audience will use the internet and respond to your marketing efforts should also be factored into the equation. This article will describe the potential for success of an Online marketing campaign.

Before making the decision to embark on an Online marketing campaign, you should carefully consider your target audience. The internet is widely used around the world, but members of your target audience may not use the internet to search for or purchase the products and services you sell. This is important because investing a lot of time, effort and money in Online marketing when your target audience is not likely to respond to these efforts is not worth it.

Conducting market research can do a lot to help you determine whether or not you should invest in an Online marketing campaign for your business. This step is very important because it will tell you whether or not you should start marketing your business on the Online. Hiring a market research firm is recommended because it can do this research quickly and efficiently, and it will probably get a lot of valuable information through its research efforts. If they determine that your business can benefit from an Online marketing campaign, it’s time to start thinking about how you want to advertise your business online.

Again, seeking the help of professionals like Blue Mango Media can be an extremely valuable investment. If you are not very experienced in the online marketing industry, hiring a company with great expertise in this industry can be very helpful. They can help by offering you a consultation to help you identify which marketing strategies will be most effective, design ads for your campaign, help you orchestrate your Online marketing campaign, and evaluate the results of efforts to determine what strategies are working and which are not.

The potential for success of an Online marketing campaign is virtually unlimited. The success you will enjoy is limited only by your ability to promote your products and services and to implement effective marketing strategies. Some of the marketing strategies you may want to use may include optimising your website for relevant search terms, judicious placement of links to your website on the Online, writing and publishing informative blog posts and the using an affiliate network to promote your website.

Search engine optimisation (SEO) is one of the most important aspects of any online marketing campaign. SEO is so important because it dictates the ranking of your site on popular search engines. Online users appreciate these results and are only likely to click on a search result if the site ranks well in the search engines. …

Most UK Micro-businesses Not Ready for New EU Data Rules  

  

We’re only 90 days away from the European Union’s GDPR deadline, and over 90 percent of micro-businesses in the United Kingdom haven’t complied with the regulations, a survey indicates.

According to the FSB (Federation of Small Business), only 8 percent of small companies agreed to have completed their General Data Protection Regulations arrangements. Around 35 percent are still in the early stages, and a whole 33 percent haven’t made any effort.

In response to these shocking findings, the FSB is planning to initiate a GDPR awareness campaign branded “BeDataReady.” This operation is expected to run until the 25th May cut-off date and is aimed at assisting over 5 million small firms.

Even more scandalous results were the fact that 18 percent of small firm owners are not even aware of the GDPR, and another 34 percent have a shallow understanding what it entails.

These results by FSB do not differ much from LCCI’s Jan. 2018 poll that studied over 500 businesses and realized 24 percent of companies in London are unaware of this regulation.

Industries like Hospitality, Entertainment & Arts are the least prepared. Over half of merchants from these industries said they haven’t started implementing the changes. In comparison, in the retail & wholesale sector, 41 percent have not begun preparations, next is construction with 37 percent and manufacturers at percent.

So far micro-businesses in the commercial funding sector or merchant account providers are the most prepared. Only 15 percent haven’t started, the majority— 80 percent—have started or finished their preparations. The same is true for the ICT market where 15 percent have made no move, but 75 percent have either started or completed making arrangements.

Mike Cherry, FSB’s CEO said the organization is well placed to extend a helping hand to micro- businesses. The support includes helping them get the data ready while also ensuring the government is fair in the regulation it implements for small companies

Conclusion

If you fall in the category of UK business that haven’t done anything to meet the GDPR rules then it’s time to act; time is running out.

Author Bio: Electronic payments expert Taylor Cole is a passionate entrepreneur who also enjoys writing, playing guitar and camping. Bestpaymentproviders is one of the best UK merchant account providers, serving both traditional and high-risk merchants.